Comments on: Funnels and Mr Brogan

By: Gab Goldenberg

Gab Goldenberg — Sun, 23 Nov 2008 00:49:19 +0000

Personally, I’ve referred leads to folks whom I’ve never bought anything from. It’s because either
a) Their blogs or other work have impressed me
b) I’m good friends with them and as the saying goes “everyone’s gotta eat.” Of course, I wouldn’t make the referral if they were an incompetent friend, but that’s never been an issue.

By: Ryne Nelson

Ryne Nelson — Wed, 17 Sep 2008 00:44:47 +0000

I’m along the same line of thought as Tiffany. A lot of this has to be personally considered. There’s no one right way or wrong way. In most cases, I think your salespeople will think of buying from you first when they’re in the market to buy. However, they remain sales people because they believe in your product, but don’t have the means or need for it.

By: Tim Street

Tim Street — Sat, 06 Sep 2008 12:35:56 +0000

I think it is possible. I also think it is possible to turn strangers into fans, then into salespeople or strangers into fans, into costumers, into salespeople.

The music business has worked that way for years.

Will it continue to work that way? Check back in five years.

By: Tiffany Monhollon

Tiffany Monhollon — Wed, 13 Aug 2008 16:47:06 +0000

I guess first, you have to ask the question of whether or not your sales people should be your customers. Depends on what you have to sell, I think.

Another important question: does it interfere with the authentic relationship if he DOES try to sell something to them? Sort of depends on the releationships, I’d think.

I’d favor relationships with sales people over just customers if it meant risking losing sales people by pitching them to buy, any day.

But I can see the argument that to be a better sales person, you should be a customer first. So it’s an interesting question you pose.